How it works

We find people to participate in qualitative market research studies.

These studies are mostly online, though sometimes in person. These can be videochat focus groups, in-depth interviews via videochat, surveys, and diaries (film yourself using olive oil every day for a week and talk about your experience, for example.) Participants get paid to take part. Payments can range from $10 (for a simple survey) to up to $300 (for a two-hour-long in-depth videochat interview), depending on the project and the work involved, as well as how specific a profile we’re looking to talk to.

Participating in market research studies is a great, easy, and usually fun way to make some extra money for simply sharing your thoughts! You don’t need to be an expert - in fact, companies generally prefer to hear from regular people who might better represent a typical customer.

If you’re interested in taking part in some of these studies, check out our current projects. If none of those are for you, you can sign up for the general participant database. When we hear about studies that are looking for new participants, we’ll search in the database for the profile needed (age, gender, etc.), and then send you an email with some further questions to see if you qualify. Then, we’ll take it from there.